The photo above is of a ski slope in Minnesota in the summer — where they put down a type of plastic that allows skiers to ski all summer. Other ski hills have big festivals. Marble Mountain itself installed some zip lining.
You gotta monetize those hills in the 3 of 4 seasons no one’s skiing.
With White Hills plotting options for the summer (like downhill bicycling) and Marble now up for sale because the province must at least somewhat see it as a financial drain, and, with summer in full swing and your minds set on summer adventures, now seems like a good time to pick the province’s collective brain and ask, “How Would YOU Make Marble Mountain & White Hills Profitable in the Summer & Fall?”
Select Answers will be published in August’s print issue, and online in August.