Skilled.co recently released results of a massive study of social media called 115 Must Know Facts about Social Media. Here’s 10 things you maybe didn’t know about the non-physical places where we spend all our time these days:
- Facebook is the most popular form of social media, with 1.59 Billion users. Instagram gets runner up with 400 million users.
- North America is more addicted to social media than any other geographic entity, with its “Global Social Media Penetration Rate” of 59%. South America comes in second.
- 70% of people sign into Facebook daily. Do you?
- Two thirds of all Instagram users are female.
- 68% of Millennials base their knowledge of the world mostly on things they hear through Facebook.
- Reddit is used more than Facebook as a news source.
- The average person spends 17 minutes per day on Facebook. You?
- If you tally the amount of time every Facebook user spends on Facebook every day, that number would be 39,757 years.
- 45% of Twitter users are between 18-29.
- Every second, of every day, 8,796 photos are shared on Snapchat, 4,501 on Facebook, and 810 on Instagram.
- The best time to post on Facebook — for a max number of views — is Wednesday from 1-4, or Thursday & Friday between 3-4. The weekends from 1-2 is also a sweet spot. Twitter is best used between 1-3 on weekdays.
- Katy Perry has more Twitter followers than any other person on Twitter. And Justin Bieber has the most YouTube channel fans.
- The 3 most photographed places on Instagram are: Times Square (New York), Eiffel Tower (Paris), and Tower Bridge (London).
- Facebook makes hundreds of billions of dollars off their ads.
- Every minute, 400 hours worth of new video footage is uploaded to YouTube.
1.6 billion users, and half of them troll accounts.